Are Fixed-Fee Agencies Dead? Do People Still Pay Monthly Retainers for Google Ads?

Are you tired of paying a flat $5,000 monthly fee to an agency while your revenue stays flat: or worse, dips? Let’s face it, the traditional agency model is under fire. In 2026, the landscape of pay per click advertising has shifted. As e-commerce entrepreneurs, we’re all looking for one thing: skin in the game. […]