How to Prevent Merchant Center Suspensions: The Pre Launch Compliance Checklist
Most Merchant Center suspensions are preventable with a 20 point site and feed audit run before you connect the account. Prevention matters because suspensions cost weeks of lost revenue and appeals get harder with each attempt; an afternoon with this checklist is the cheapest insurance in ecommerce. Section 1: Business identity (checks 1 to 5) […]
Google Shopping Feed Errors: Every Common Disapproval and How to Fix It
Google Shopping disapprovals almost always trace back to one of about fifteen feed issues, and each error message maps to a specific fix in Merchant Center or your product data. Start in Merchant Center under Products then Diagnostics, sort by affected items, and fix the top two error types first; they usually account for most […]
How to Advertise Supplements on Google Without Getting Banned (2026 Policy Guide)
Most supplements can be advertised on Google. The policy line sits on claims, not products: ads and landing pages that promise to treat, cure or prevent conditions get disapproved, while structure and function language generally passes. This guide draws the line precisely, because we manage supplement accounts and the line is narrower than most founders […]
Google Ads Account Suspended: What Each Suspension Reason Means and How to Appeal
Google Ads suspensions fall into a handful of categories, and the correct response depends entirely on which one you received. Circumventing systems is the most serious, and creating a new account after almost any suspension makes the situation worse, not better. Here is the map. The suspension types, decoded Suspension reason Severity What usually caused […]
Google Merchant Center Suspended for Misrepresentation: The Complete Fix Guide
A Merchant Center misrepresentation suspension means Google’s automated systems have flagged trust signals across your site, not one specific product or ad. Fixing it means correcting the underlying signals first and appealing once, because repeated failed appeals genuinely make reinstatement harder. Here is the full sequence we use on rescue accounts. What misrepresentation actually means […]
Why CPG brands give up on Google too early
Google is a CPG channel. It just isn’t a search channel. Almost every consumer goods founder we speak to has the same story about Google. They ran a search campaign, discovered there was barely any non-brand volume for what they sell, spent a few thousand pounds finding out, and moved the budget to Meta. The […]
